Programmatic Marketing for EMS
The Only Programmatic Marketing Platform Built for EMS & Fire Billing Companies
Elevate Your Billing Brand Across Every Agency in Texas
We build and deliver targeted campaigns that increase awareness, enrich relationships, and uphold your status as the leader and trusted billing partner for EMS and Fire agencies across Texas.
Our mission is to provide a world-class Managed Service that empowers EMS and Fire billing organizations like yours to promote your brand, extend your presence, meet your customer at the right time / place, and deliver relevant messaging through programmatic (automated) targeted marketing exclusively for Texas. We curate the audience and deliver your message directly to those who matter through precision targeting, individualized campaign messaging, and attribution tracking.
Our managed service will create brand recognition, elevate your status across all agencies / departments, and demonstrate your leadership through strategic visibility.
Core Benefits and Value
Partnering with Killer Logic has its advantages. Below are just a few of the many benefits your organization can capitalize on.
Standing
Position your billing organization as the trusted leader in EMS and Fire billing by consistently showing up with strategic, data-driven messaging that reinforces your expertise statewide.
- Elevate your status with strategic messaging positioning your organization as the leader EMS and Fire billing.
- Demonstrate thought leadership through consistent, data-driven marketing and storytelling that commands respect.
Ready to Become the Most Recognized EMS & Fire Billing Company in Texas?
Take the next step and see how our managed programmatic platform can elevate your standing, expand your reach, and position your billing organization as the leader across Texas. Let’s walk you through the strategy, targeting, and tactics your brand can unlock.Guarantee Your Audience
Below describes how we cultivate your audience – driving awareness, intention, and decisions to action through your funnel.
It All Starts with Data
Our EMS and Firehouse audience targeting solutions are uniquely architected to enable highly localized planning, execution and attribution.
Location & Presence (Geo-Data)
- Mobile Device
- Addressable (Location IP)
- Event/Conference
- Conversion Zones
- Ongoing AB Visitation
- Cross-Device Graph Matching
Behavioral
- Keyword-Level Search Retargeting
- Keyword-Level Contextual Targeting
- Category Contextual Targeting
- Site Retargeting
- 3rd Party DMP Segments
- 1st Party Data Onboarding
Campaign Planning & Execution
Each campaign aligns specific objectives to the target audience or segment delivering rich creatives through various tactics.
Objectives
- Increase Industry Awareness
- Enrich Relationships
- Highlight Specialized Expertise
- Champion Cost Efficiency
- Promote Education
- Cross-Sell Service Lines
- Showcase Trust & Compliance
- Amplify Community Impact
- Drive Qualified Inquiries
- Elevate Partner Prestige
- Showcase Thought Leadership
Audiences & Segments
- All EMS Agencies
- Fire Departments
- Governmental Agencies
- Hospital Agencies
- Non-Profit Agencies
- Private Agencies
- All Fire Departments
- Your Current Clients
- All Non-Clients
- All Agencies by RAC
- RAC Locations
- Conference Attendees
- Competitor Locations
Creatives
- Standard Display Ads
- Interstitial
- Companion
- Carousel
- Social Display Ads
- Native
- Standard Video
- Pre-Roll
- OTT
- CTV
Tactics
- Mobile Device Geo-Fences
- Addressable
- Website Retargeting
- Keyword Search
- Keyword Contextual Search
- Cross Device Graph
Monitor & Report. Adjust. Profit.
You get full visibility into campaign performance, and we deliver the in-depth reporting that explains what’s working and what needs fine-tuning. By analyzing clicks, leads, and movement across your audience, we refine your strategy continuously—helping you win more clients and grow your bottom line.
Website Traffic
Brand Searches
Leads
Meetings
Event Traffic
Sales
Let’s Talk About Growing Your Billing Brand Across Texas.
We’ll show you how to reach more agencies, strengthen your relationships, and build long-term credibility with consistent, high-impact marketing. Your brand deserves statewide visibility — let’s start the conversation.Our Differentiators
What sets us apart is the tactical engine behind every campaign — sharp keyword-level targeting, persistent retargeting, and pinpoint geofences around agencies, departments, conferences, and competitor locations. It’s the secret sauce that ensures your brand is everywhere your prospects are.
Website Retargeting
Serve your ad to consumers who have visited select pages on your website previously.
- Ability to enable bidding, reporting, and optimization down to the smallest data element such as products, categories, or even pages viewed
- Cross-device delivery for display and video
- Tag management capabilities, allowing a single tag on universal footer
- Audience expansion capabilities
- Ability to place conversion pixels for form fill, cart purchases, etc.
Technology in the existing offering
Connected tools, chosen for the work.
Our programmatic offering brings together campaign platforms, cloud services and reporting tools. Platform names describe tools used in the offering, not a claim of certified partner status.
Google Cloud · Looker · Directus · PostgreSQL · Simpli.fi · Spaceback